Inditex’s expansion in emerging markets
Industria de Diseno Textil SA (Inditex), founded in 1963 by Amancio Ortega Gaona, opened its first Zara shop in 1975 in A Coruna, Spain. The company is continuing to grow and has now become a leading...
View ArticleInditex: Global fashion powerhouse
Industria de Diseno Textil SA (Inditex) has become one of the world’s largest fashion retailers. It is headquartered in A Coruna, Spain and primarily operates in Europe. The company is engaged in...
View ArticleFashion in supermarkets not supermarket fashion
The UK apparel retail industry has experienced fluctuating levels of low growth in recent years which may potentially make it less attractive to new entrants. During a time of financial crisis and low...
View ArticleSegmented marketing driving Inditex’s growth
In FY2013 Inditex reported strong like for like sales with an increase of 3%. At the end of FY2013 Inditex had grown its operations to 6,340 stores in 87 markets. Under the company’s segmented...
View ArticleWomenswear – Industry Analysis
Introduction Clothing is an essential item, with consumer choice being influenced by factors such as fashion and a desire to signal social status. Demand patterns are susceptible to branding and...
View ArticleMenswear – Industry Analysis
Introduction Clothing is an essential item, with consumer choice being influenced by factors such as fashion and a desire to signal social status. Demand patterns are susceptible to branding and...
View ArticleClothing retailer Gap’s expansion in India
Gap was founded in 1969 in San Francisco. The company’s products are sold under the Gap, Banana Republic, Old Navy, Piperlime, Athlete and Intermix brands. Gap has long been seen as the go- to- for...
View ArticlePrimark expansion: The impact of Brexit on its profit margins
Primark, first established as Penneys in 1969 now has over 290 stores in Europe and the US collectively. In 2017, AB Foods the parent company of Primark has stated a further 16 Primark stores are to...
View ArticleReformation: Sustainable fashion brand expands its international presence
Reformation has a multi-million-dollar e-commerce business and 15 stores, including a new one in Toronto. The company has gone from strength to strength and has become a cult brand popular among the...
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